Dynamic Cables showcased the MVCC range at DistribuElec 24

Medium Voltage Covered Conductors (MVCC) is specifically designed for coastal areas, including the northeastern states such as Assam.

Dynamic Cables, a leading manufacturer of wires and cables, showcased innovative products at the DistribuElec exhibition, strategically adapting to industry trends and expanding outreach. AK Sharma shares industry experience and the company’s strategies with EPR Magazine.

How do you foresee the wires and cables industry in the coming years?

Significant progress is expected in the coming years, particularly on the domestic front. We are primarily focused on markets like Nepal, which have seen considerable growth. There is a burgeoning market, both locally and globally. In the present day, there is a high demand, especially in the electric market, which has been previously overlooked or neglected. The market for wires and cables is promising over the next 10 to twenty years.

How have Dynamic Cables adapted to the current trends and demands as a leading manufacturer?

We believe in a meticulous process, especially in our production; each product undergoes a thorough process that helps Dynamic Cables maintain high-quality standards. Dynamic Cables are present in 40 countries worldwide. In India, we are associated with reputable manufacturers and quality-conscious entities. Through these collaborations, we are working closely in the power sector.

What strategies has Dynamic Cables undertaken to enhance its outreach in the growing market?

We take great pride in delivering outstanding after-sales support, ensuring unwavering commitment to customer satisfaction. Whether supplying cables or other products, our team remains dedicated throughout the entire warranty period. At Dynamic Cables, we prioritise client needs, leaving no corners unattended in our pursuit of customer satisfaction.

What products did you showcase in this DistribuElec exhibition?

We have showcased MVCC (Medium Voltage Covered Conductors), in production for four years. It excels in coastal regions like northeastern states such as Assam. Its widespread adoption makes Nepal, particularly in hilly terrain, a key market with high demand.

Spokesperson: AK Sharma, Vice President, Marketing- Dynamic Cables